Our aim is to develop the best possible and innovative tools for automotive companies reaching and serving their customers in the online space. We have been developing modules for 15+ years constantly keeping pace with the specific needs of the sector.
The frame. Content management has never been so simple. With Carussel CMS there is no need for prerequisite knowledge: use built-in templates and add or modify content or menu items in the blink of an eye.
The online salesperson. All available cars can be listed in stock – imported automatically from a connected stock database. Customers can easily filter according to multiple parameters. It is also possible to highlight cars or even add special prices!
The advanced sales-support. Using the Car configurator, customers can build their own car. After the configuration, visitors can download or print the configuration, register for a test drive, or contact the dealer directly.
The online financial advisor. From loan to installment payment customers can easily find the most suitable solution to purchase their future car with the support of the finance calculator.
The lead generator. Help connecting to potential customers. Basic personal information can be requested via webform which can be used later for marketing purposes and visitors’ data will be stored in a lead database.
The decision facilitator. Our car search widget meets the needs of visitors with a definite vision of their future vehicle. They can filter stock cars according to their requirements on the home page and will be navigated to the filtered stock monitor.
The online presentation event. Special promotions or introduction of a new model might need highlighted attention in a dedicated, separate page. In our eye-catchy, call-to-action target landing page these remarkable events can get the recognition they deserve.
The commitment meter. This module drives high quality leads with a higher engagement level by including a reservation form in the page, giving the opportunity to customers to book the selected vehicle.
The customer service. Getting in touch and have a conversation with visitors to ease their search, to understand what they are looking for and to answer their questions in just one click.
A strong online presence is essential to the success of a business. This is especially true in the automotive industry, where potential buyers typically spend more time, primarily online, obtaining information before making a purchase. With the right tools and strategies, this process happens on the website, so traffic and customer conversions start to grow.
Carussel’s digital marketing services offer personalized solutions with custom campaigns that focus primarily on conversion and lead generation.
Carussel uses the most innovative targeted, measurable, interactive tools. This can be confirmed by more than 100 car dealers in 9 countries.
The secret of our successful campaigns is that our Google-certified professionals have many years of experience in the automotive industry, so we can develop truly targeted strategies that take customer needs into account and reflect market specifics.
We focus on the design and implementation of Google Ads, social and display campaigns, also on search engine optimization (SEO), content production, and direct email marketing. Our data analysis team supports our work with detailed and informative reports.
We integrate AI solutions seamlessly into our operations, employing machine learning for tasks such as HTML coding, code optimization, and content creation. Our adept copywriters leverage AI to enhance the creative process, while our online marketing team utilizes Facebook and Google algorithms for strategic campaigns. By incorporating AI into various facets of our work, we stay at the forefront of technological trends, ensuring our clients benefit from the latest advancements.